Selected Nonfiction

 




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THE ELEMENT

Collaboration with Ken Robinson


NEW YORK TIMES BESTSELLER

 

A teenage boy goes through school and nobody thinks he has any particular musical talent. He goes on to be one of the most famous musicians in the world. A nine-year-old girl is thought to have a learning disorder. A psychologist thinks otherwise and opens the door to an extraordinary life in dance. A young girl in Greece dreams of academic life and becomes one of America’s leading political commentators. Paul McCartney, Gillian Lynne, and Ariana Huffington all took different paths to discovering their Element and each was changed profoundly by the experience.

 

The Element is the point at which natural talent meets personal passion. When people arrive at the Element, they feel most themselves and most inspired and achieve at their highest levels. With a wry sense of humor, this book looks at the conditions that enable us to find ourselves in the Element and those that stifle that possibility. Drawing on the stories of a wide range of people, including Paul McCartney, Matt Groening, Richard Branson, Arianna Huffington, and Bart Conner, it shows that age and occupation are no barrier and that this is the essential strategy for transform­ing education, business, and communities in the twenty-first century.

 




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FINDING YOUR ELEMENT

Collaboration with Ken Robinson


NEW YORK TIMES BESTSELLER

 

Sir Ken Robinson’s TED talk video and groundbreaking book, The Element, introduced readers to a new concept of self-fulfillment through the convergence of natural talents and personal passions. The Element has inspired readers all over the world and has created for Robinson an intensely devoted following.

 

Now comes the long-awaited companion, the practical guide that helps people find their own Element. Among the questions that this new book answers are:

 

• How do I find out what my talents and passions are?

• What if I love something I’m not good at?

• What if I’m good at something I don’t love?

• What if I can’t make a living from my Element?

• How do I do help my children find their Element?

 

Finding Your Element comes at a critical time as concerns about the economy, education and the environment continue to grow. The need to connect to our personal talents and passions has never been greater. As Robinson writes in his introduction, wherever you are, whatever you do, and no matter how old you are, if you’re searching for your Element, this book is for you.

 




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CREATIVE SCHOOLS

Collaboration with Ken Robinson


Ken Robinson is one of the world’s most influential voices in education, and his 2006 TED Talk on the subject is the most viewed in the organization’s history. Now, the internationally recognized leader on creativity and human potential focuses on one of the most critical issues of our time: how to transform the nation’s troubled educational system. At a time when standardized testing businesses are raking in huge profits, when many schools are struggling, and students and educators everywhere are suffering under the strain, Robinson points the way forward. He argues for an end to our outmoded industrial educational system and proposes a highly personalized, organic approach that draws on today’s unprecedented technological and professional resources to engage all students, develop their love of learning, and enable them to face the real challenges of the twenty-first century.

 

Filled with anecdotes, observations and recommendations from professionals on the front line of transformative education, case histories, and groundbreaking research—and written with Robinson’s trademark wit and engaging style—Creative Schools will inspire teachers, parents, and policy makers alike to rethink the real nature and purpose of education.





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YOU, YOUR CHILD AND SCHOOL

Collaboration with Ken Robinson


An essential book for parents to help their children get the education they need to live happy, productive lives.

Parents everywhere are deeply concerned about the education of their children, especially now, when education has become a minefield of politics and controversy.  One of the world’s most influential educators, Ken Robinson has had countless conversations with parents about the dilemmas they face. As a parent, what should you look for in your children’s education? How can you tell if their school is right for them and what can you do if it isn’t? In this important new book, he offers clear principles and practical advice on how to support your child through the K-12 education system, or outside it if you choose to homeschool or un-school.  Dispelling many myths and tackling critical schooling options and controversies, You, Your Child, and School is a key book for parents to learn about the kind of education their children really need and what they can do to make sure they get it.

Read a New York Times interview with Sir Ken Robinson here.





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THE CULTURE CODE

Collaboration with Clotaire Rapaille


NATIONAL BESTSELLER

Why are people around the world so very different? What makes us live, buy, even love as we do? The answers are in the codes.

In 
The Culture Code, internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world. 

Rapaille’s breakthrough notion is that we acquire a silent system of codes as we grow up within our culture. These codes—the Culture Code—are what make us American, or German, or French, and they invisibly shape how we behave in our personal lives, even when we are completely unaware of our motives. What’s more, we can learn to crack the codes that guide our actions and achieve new understanding of why we do the things we do. 

Rapaille has used the Culture Code to help Chrysler build the PT Cruiser—the most successful American car launch in recent memory. He has used it to help Procter & Gamble design its advertising campaign for Folger’s coffee – one of the longest lasting and most successful campaigns in the annals of advertising. He has used it to help companies as diverse as GE, AT&T, Boeing, Honda, Kellogg, and L’Oréal improve their bottom line at home and overseas. And now, in The Culture Code, he uses it to reveal why Americans act distinctly like Americans, and what makes us different from the world around us.  

In 
The Culture Code, Dr. Rapaille decodes two dozen of our most fundamental archetypes—ranging from sex to money to health to America itself—to give us “a new set of glasses” with which to view our actions and motivations. Why are we so often disillusioned by love? Why is fat a solution rather than a problem? Why do we reject the notion of perfection? Why is fast food in our lives to stay? The answers are in the Codes. 

Understanding the Codes gives us unprecedented freedom over our lives. It lets us do business in dramatically new ways. And it finally explains why people around the world really are different, and reveals the hidden clues to understanding us all.





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THE CULTURE CODE

Collaboration with Clotaire Rapaille


NATIONAL BESTSELLER

Why are people around the world so very different? What makes us live, buy, even love as we do? The answers are in the codes.

In 
The Culture Code, internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around the world. 

Rapaille’s breakthrough notion is that we acquire a silent system of codes as we grow up within our culture. These codes—the Culture Code—are what make us American, or German, or French, and they invisibly shape how we behave in our personal lives, even when we are completely unaware of our motives. What’s more, we can learn to crack the codes that guide our actions and achieve new understanding of why we do the things we do. 

Rapaille has used the Culture Code to help Chrysler build the PT Cruiser—the most successful American car launch in recent memory. He has used it to help Procter & Gamble design its advertising campaign for Folger’s coffee – one of the longest lasting and most successful campaigns in the annals of advertising. He has used it to help companies as diverse as GE, AT&T, Boeing, Honda, Kellogg, and L’Oréal improve their bottom line at home and overseas. And now, in The Culture Code, he uses it to reveal why Americans act distinctly like Americans, and what makes us different from the world around us.  

In 
The Culture Code, Dr. Rapaille decodes two dozen of our most fundamental archetypes—ranging from sex to money to health to America itself—to give us “a new set of glasses” with which to view our actions and motivations. Why are we so often disillusioned by love? Why is fat a solution rather than a problem? Why do we reject the notion of perfection? Why is fast food in our lives to stay? The answers are in the Codes. 

Understanding the Codes gives us unprecedented freedom over our lives. It lets us do business in dramatically new ways. And it finally explains why people around the world really are different, and reveals the hidden clues to understanding us all.





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MIRACULOUS HEALTH

Collaboration with Ricky Levy


The power to live a pain-free life of health and well-being is stored deep in the limitless human mind. Miraculous Health is the revolutionary blueprint for accessing this power. Dr. Rick Levy systematically guides the reader through a specific program to heal physical illness or injury. His sequence of proven prescriptive mind-body healing techniques leads to immediate results and miraculous changes in long-term vitality.

 

Dr. Levy's methods are easy to learn and can be customized for individual needs. The exercises in this book come with cogent explanations of why they work, complete with their scientific underpinnings, and are illuminated by true healing stories and personal anecdotes. To maximize the power of the work in this book, the author provides twelve potent mind-body tools to the reader as free audio downloads accessed via the Web. Most important, the reader can do this with no more specialized training than a commitment to better health. Not just a feel-good theory, and much more than the revelation of a phenomenon, Miraculous Health unleashes the power within to heal in dramatic and enduring ways.





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THE 5 ESSENTIALS

Collaboration with Bob Deutsch


Raise the bar to become the best version of you

Most of us set the bar too low in our lives, both personally and professionally. Bob Deutsch, a cognitive neuroscientist/anthropologist turned entrepreneur, has spent a lifetime studying people and found that we choose not to pursue our greatest ambitions because we feel we are incapable of reaching them. But he has also found that we are each born with the fundamental abilities to live the full, creative, dynamic lives we dream about.  Curiosity, Openness, Sensuality, Paradox, and Self-Story—these are our five inner resources. Through interviews with inspiring people, including Wynton Marsalis and Richard Feynman, and case studies of personalities like Bruce Springsteen and Anna Quindlen, Deutsch shows us how to access and use these resources to open our lives to unimagined possibilities.




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THE GREATEST YOU

Collaboration with Trent Shelton


NATIONAL BESTSELLER

In this remarkable, life-changing new book, renowned inspirational speaker Trent Shelton shares his revolutionary tool kit for transforming your life and reaching your goals.

Trent Shelton seemed to have it all together--until everything fell apart. A college football standout, his NFL dreams died when he was cut from multiple teams. With no job and no prospects, learning he had a child  on the way and numbing himself with whatever he could find, Trent then found out one of his closest friends had killed himself. Life seemed without hope--until Trent discovered the secret to finding promise in the darkest of times. And now he shares that secret with you.

 

Writing from deep, been-there experience, Trent walks you on a journey to become the best hope-filled version of yourself. In The Greatest You, Trent takes you through the necessary steps to become everything you are meant to be, from facing the reality of your circumstances and realizing your purpose in life, to breaking free from toxic environments and forgiving those--including yourself--who've harmed you, to learning how to guard yourself against the pitfalls of life.

Weaving together personal stories from his own life and from others who have also gone through hard times, Trent reveals how you can bring out the best in yourself and establish a happier, more fulfilled future for generations to come.





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LIMITLESS

Collaboration with Jim Kwik


NEW YORK TIMES BESTSELLER

JIM KWIK, the world’s #1 brain coach, has written the owner’s manual for mental expansion and brain fitness. Limitless gives people the ability to accomplish more--more productivity, more transformation, more personal success and business achievement--by changing their Mindset, Motivation, and Methods.

These “3 M’s” live in the pages of Limitless along with practical techniques that unlock the superpowers of your brain and change your habits.

For over 25 years, Jim Kwik has worked closely with successful men and women who are at the top in their fields as actors, athletes, CEOs, and business leaders from all walks of life to unlock their true potential. In this groundbreaking book, he reveals the science-based practices and field-tested tips to accelerate self learning, communication, memory, focus, recall, and speed reading, to create fast, hard results.

Learn how to:

FLIP YOUR MINDSET
Your brain is like a supercomputer and your thoughts program it to run. That’s why the Kwik Brain process starts with unmasking assumptions, habits, and procrastinations that stifle you, redrawing the borders and boundaries of what you think is possible. It teaches you how to identify what you want in every aspect of your life, so you can move from negative thinking to positive possibilities.

IGNITE YOUR MOTIVATION
Uncovering what motivates you is the key that opens up limitless mental capacity. This is where Passion + Purpose + Energy meet to move you closer to your goals, while staying focused and clear. Your personal excitement will be sustainable with self-renewing inspirations. Your mind starts strong, stays strong, and drives further exponentially faster.

MASTER THE METHOD
We’ve applied the latest neuroscience for accelerated learning. Our process, programs, podcasts, and products unleash your brain’s own superpowers. Finish a book 3x faster through speed reading (and remember every part of it), learn a new language in record time, and master new skills with ease. These are just a few of the life-changing self-help benefits. With Kwik Brain, you’ll get brain-fit and level-up your mental performance.

With the best Mindset, Motivation and Method, your powers become truly limitless.